Welcome
to
Online Media Companies.com
Online Media Companies.com
is a diversified online media and publishing company operating a global
network of 8000 specialty web sites. Our
portfolio is comprised of strategic and immensely valuable domain assets
including some of the world's largest vertical domain channels on the
internet.
Founded in 1996,
OnlineMediaCompanies.com has forged partnerships with leading technology
companies to optimize its global network of 8000 highly focused media
portals in a wide variety of industries including the worlds largest
verticals in Real Estate, Education and Finance .
We invite you to
learn more about our global network and the unique vision of our company
.
OnlineMediaCompanies.com
operates a global ad network of highly targeted web sites
How Ad networks
work
Ad networks serve advertising on your website and share advertiser revenue
for qualified clicks each time your site visitors clicks on ads. An
advertising network (also called an online advertising network or ad
network) is a collection of (often unrelated) online advertising inventory.
When it is clear that the environment involved is the Internet, companies
who run or administrate such networks are also called Advertising Agents
or simply Agents.
Online advertising
inventory comes in many different forms. This inventory can be found
on websites, in instant messaging applications, in adware, in e-mails,
and on other sources. Some examples of advertising inventory include:
banner ads, rich media, text links, and e-mails.
Large publishers
often sell only their remnant inventory through ad networks. Typical
numbers range from 10% to 60% of total inventory being remnant and sold
through advertising networks.
Smaller publishers
often sell all of their inventory through ad networks. One type of ad
network, known as a blind network, is such that advertisers place ads,
but do not know the exact places where their ads are being placed.
In most cases,
ad networks deliver their content through the use of a central ad server.
Large ad networks
include a mixture of search engines, media companies, and technology
vendors. Some of the larger networks include Casale Media, Google's
AdSense, Kanoodle's BrightAds, Right Media's Remix Media Network, Tribal
Fusion,ValueClick and Yahoo! Search Marketing.
There are two types
of advertising networks: first-tier and second-tier networks. First-tier
advertising networks are distinguishes by have a large number of own
advertisers and publishers, high quality of traffic, and they serve
ads and traffic to second-tier networks. Examples of first-tier networks
include the major search engines. Second-tier advertising networks may
have some of their own advertisers and publishers, but their main source
of revenue comes from sydincating ads from other advertising networks.